Consumers embrace the skull: Nike, Calvin Klein, Zippo, and Crystal Head Vodka feature them as product lines. Skulls adorn artwork, sneakers, candy, skateboards, jewelry, and even wallpaper. The skull is everywhere in pop culture Never before has a book addressed the skull as a cover motif during t[...]

Gleaned from thousands of images, this book offers the best of American print advertising in the age of the "Big Idea." From the height of American consumerism, bold and colorful campaigns paint a fascinating portrait of the 1950s and 60s, as concerns about the Cold War gave way to the carefree booz[...]